SYDNEY, Aug. 20, 2025 /PRNewswire/ -- Australia's only tyre franchise offering exclusive in-house products, showroom tech, and hands-on founder leadership. 

Australian automotive disruptor Ozzy Tyres has confirmed it will reach 20 retail stores by the end of 2025, with another 10 franchises forecast to open in 2026. The company's growing footprint signals a major shakeup in the $7.9B tyre industry, where most players still rely on third-party supply and outdated customer experiences.

What sets Ozzy Tyres apart is its ownership structure and direct leadership. Founder Hussein Chahine does not outsource franchise recruitment. All leads are organic, coming from within the industry or from tyre retailers who want to convert to the Ozzy brand. Chahine personally selects every franchise partner and remains involved in site selection, lease negotiation, showroom design, recruitment, training, and national marketing.

A Franchise Model That Starts with the Customer

Ozzy Tyres owns the entire product ecosystem. It is the exclusive manufacturer of MONSTA Tyres, Australia's only locally owned tyre brand that specialises in the 4x4 and utility market. The company also owns HUSSLA Wheels, the largest mag wheel brand in the country with the widest variety of styles and finishes.

Instead of competing on price, Ozzy Tyres offers product variety, performance, and presentation. Showrooms feature polished concrete floors, concierge-style service counters, chandeliers, and interactive touchscreen displays. Customers can see how tyres and wheels will look on their vehicle before making a decision.

"Other stores just sell what's in the catalogue," said Chahine. "We make what's missing. That means more choice, more value, and a better experience for every customer who walks through the door."

A Connected Network Built on Trust

Ozzy Tyres runs on full transparency. Franchisees have access to daily performance metrics across the entire network. Each store can see how others are tracking, share inventory in real time, and communicate directly with leadership.

"We don't believe in hiding results. We're one team and we hold each other to a high standard," said Chahine. "This isn't just a franchise model. It's a family."

All stores operate on a connected platform, with daily data tracking, marketing support, and consistent onboarding. Franchisees are not left to figure it out alone. They are supported from day one and only need to close qualified leads and deliver an exceptional customer experience.

Positioned for the Future of Automotive Retail

With rising demand in the 4x4 market and customer expectations evolving, Ozzy Tyres is well-positioned to lead. The company is focused on building long-term value, not short-term hype.

"We've built this from the ground up," said Chahine. "It's not a quick play. It's a legacy business. One where people walk in and know they're going to get looked after properly."

From Challenger to Category Leader

Australia's tyre retail sector is worth $7.9 billion in 2025, yet many operators are still clinging to outdated systems, legacy supply chains, and limited customer support. While traditional players have held market share through brand awareness and bulk supply, one independent company is rewriting the playbook and doing it on its own terms.

Founded by Hussein Chahine, Ozzy Tyres has grown from a single site into a national business with more than 20 franchise stores, daily franchise enquiries, and a reputation for product innovation. The company designs and manufactures its own wheels and owns a strong Australian household tyre brand, and Spanish-developed brake calliper paint, all engineered specifically for Australian drivers and conditions.

"Most places just resell whatever's available. That's not us. We design for performance and look in mind but at an affordable price. We create our own market and do not follow," says Chahine. "That's how you build trust over time. We have lifetime customers that are family to us."

Challenging a Fragmented Industry

According to IBISWorld, the tyre retail sector remains highly fragmented, with independent shops holding a growing share of the market. At the same time, households are delaying tyre maintenance due to rising living costs, and passenger vehicle tyre sales have declined.

This has created a clear divide between price-first resellers and brands that are trying to offer something more sustainable. Ozzy Tyres has deliberately positioned itself in the latter category.

"Anyone can sell a tyre, but developing wheels that fit safely, look the part, offer many options and are affordable is where we are different." says Chahine.

As the industry braces for ongoing challenges, Ozzy Tyres is scaling with intention. It is not just another retailer chasing margins. It's a customer-first manufacturer, a technology company, and a business that wants to reshape how Australians buy tyres.

About Ozzy Tyres

Ozzy Tyres is an Australian-owned wheel and tyre company with more than 20 retail stores nationwide and a growing eCommerce platform. The business designs and manufactures its own tyre and wheel products, including MONSTA Tyres and HUSSLA Wheels, two of Australia's most recognisable automotive brands. Ozzy Tyres franchisees benefit from exclusive products, showroom technology, and direct access to founder support. The company is committed to innovation, performance, and delivering a better experience for Australian drivers.

https://www.ozzytyres.com.au

Contact

PR Executive
Jade Maclou
Ozzy Tyres
jade@scottshorter.com.au 

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SOURCE Ozzy Tyres