Luna Grill and EoS Fitness Launch Fuel Forward Bowl Benefiting Challenged Athletes Foundation

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Luna Grill and EoS Fitness Launch Fuel Forward Bowl Benefiting Challenged Athletes Foundation

PR Newswire

New App-Exclusive Offering Donates $1 From Every Purchase to Support Athletes With Physical Disabilities

SAN DIEGO, Oct. 26, 2026 /PRNewswire-PRWeb/ -- Luna Grill and EoS Fitness are serving up a bowl with a bigger purpose. The brands are teaming up to help guests fuel their goals while supporting opportunities for others to pursue theirs. Available now exclusively through the Luna Grill app, Club Luna, the new Fuel Forward Bowl delivers 45 grams of protein and 15 grams of fiber with a giveback component. For every bowl sold, Luna Grill will donate $1 to Challenged Athletes Foundation (CAF), supporting access to equipment, training and community support for athletes with physical disabilities.

Luna Grill's New Fuel Forward Bowl

"At Luna Grill, we're always looking for meaningful ways to support the communities we serve, and this partnership allows us to do that through something we're passionate about: serving people good food that's good for you," said Billy Grenham, chief marketing officer of Luna Grill.

Created with EoS Fitness, the Fuel Forward Bowl combines a choice of grilled protein, basmati rice and kale cabbage, quinoa lentil and chickpea salads, delicious toppings and creamy cilantro dressing. The bowl also reflects Luna Grill's Mediterranean approach to everyday eating, inspired by the Mediterranean diet, which has consistently been recognized as the No. 1 diet by leading health and nutrition experts. Through its menu of fresh, made-from-scratch Mediterranean dishes, Luna Grill focuses on wholesome ingredients and balanced meals that fuel active lifestyles.

"At Luna Grill, we're always looking for meaningful ways to support the communities we serve, and this partnership allows us to do that through something we're passionate about: serving people good food that's good for you," said Billy Grenham, chief marketing officer of Luna Grill. "EoS Fitness and CAF share our belief that everyone deserves an opportunity to pursue their goals. By launching the Fuel Forward Bowl, we're helping fuel athletes while also giving our guests a simple way to be part of something bigger."

By pairing EoS Fitness' focus on health, fitness and wellness with Luna Grill's Mediterranean approach to everyday eating, the collaboration offers a natural connection between fitness and food. $1 from each bowl purchased will be donated to CAF to help expand access to adaptive sports equipment, training and competition opportunities for athletes with physical disabilities.

"At EoS Fitness, we believe everyone deserves the opportunity and support to pursue an active life," said Shilpi Sullivan, chief marketing officer at EoS Fitness. "This partnership with Luna Grill helps bring greater awareness to the Challenged Athletes Foundation, a premier charitable partner of ours for the past five years, and its mission. With $1 from every bowl sold benefiting CAF, more athletes can access the funding and resources they need to train, compete and pursue the sports they love."

As part of the partnership, Club Luna members will also have access to an exclusive 14-day free gym pass to EoS Fitness, giving guests a unique opportunity to complement the Fuel Forward Bowl with movement and fitness.

"Partnerships like this help turn everyday choices into meaningful opportunities for athletes with physical disabilities," said Ryan Fentin-Thompson, Sr. Manager, Business Development at the Challenged Athletes Foundation. "Every Fuel Forward Bowl purchased helps CAF provide the equipment, training and competition support athletes need to pursue their goals through sport. We're grateful to Luna Grill and EoS Fitness for bringing their communities together to help break down barriers and expand access to sport."

The Fuel Forward Bowl is available now exclusively through the Club Luna app at all Luna Grill locations across California, Arizona and Texas. New guests can download the Club Luna app to order the new bowl, get $5 off their first purchase and access additional member benefits, including Kids Eat Free and other rewards.

To learn more about Luna Grill's new Fuel Forward Bowl and initiative, visit lunagrill.com/fuel-forward. For more information about Luna Grill, visit lunagrill.com or follow @lunagrill on social media.

About Luna Grill

Founded in 2004 in San Diego, Luna Grill is a fast-casual Mediterranean restaurant brand created by husband-and-wife team Sean and Maria Pourteymour. Inspiring good food and lifestyle choices while providing wholesome, satisfying meals made with care and integrity, Luna Grill has grown to 65 locations across Southern California, the Dallas-Fort Worth area and Arizona. Combining the warmth of traditional hospitality with a commitment to clean, high-quality ingredients, Luna Grill offers a contemporary take on classic Mediterranean cuisine. The menu features a range of flame-grilled kabobs, signature wraps, bowls and salads crafted from antibiotic- and hormone-free proteins, fresh produce and time-honored family recipes made from scratch daily. With a focus on sustainability, ethical sourcing and community engagement, Luna Grill continues to innovate while staying true to its mission: to inspire good food & lifestyle choices. For more information, visit LunaGrill.com.

About EoS Fitness

EoS Fitness, a leader in the fitness industry with its High Value. Low Price.® (HVLP) gyms, is an inclusive and welcoming gym chain committed to empowering exercise practitioners of all levels. With new locations opening across the country and more than 225 gyms open or on the way in Arizona, Florida, Georgia, Nevada, Southern California, Texas and Utah, EoS is one of the fastest-growing fitness brands. Serious about fitness, EoS delivers a highly curated experience featuring the best equipment, energizing group classes, innovative recovery offerings and customized personal training options with membership fees starting from $9.99 per month. www.EoSfitness.com.

About Challenged Athletes Foundation

The Challenged Athletes Foundation® (CAF) stands as a global leader in empowering individuals with physical disabilities to embrace vibrant, active lives. CAF firmly believes that engaging in physical activity fosters self-esteem, encourages independence, and enriches quality of life. For more than three transformative decades, CAF has been at the forefront of the adaptive sports movement, catalyzing change and redefining possibilities. Since its inception in 1994, CAF has raised over $200 million and fulfilled nearly 60,000 funding requests from people with physical disabilities across all 50 states and more than 70 countries, impacting another 60,000 individuals annually through its outreach efforts. From providing essential equipment like handcycles to offering mentorship and encouragement, CAF's mission is clear: to provide opportunities and support to those who aspire to lead active, athletic lifestyles. To learn more, please visit www.challengedathletes.org.

Media Contact

Katelyn Dyer, Evolve PR and Marketing, 1 623.271.3207, katelyn@evolveprandmarketing.com, https://evolveprandmarketing.com/

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SOURCE Luna Grill