Crum & Forster Wins Gold and Silver Showcase Awards from the Insurance Marketing Communications Association

PR Newswire
Wednesday, July 2, 2025 at 3:19pm UTC

Crum & Forster Wins Gold and Silver Showcase Awards from the Insurance Marketing Communications Association

PR Newswire

MORRISTOWN, N.J., July 2, 2025 /PRNewswire/ -- Crum & Forster (C&F) has been honored with two prestigious Showcase Awards from the Insurance Marketing & Communications Association (IMCA) at the 2025 IMCA Ignite Conference, held June 23-25 in Scottsdale, AZ. The IMCA Showcase Awards recognize excellence in insurance marketing and communications. C&F's Marketing Communications team's work in social media marketing earned a gold award for its innovative travel insurance campaign, and its work in events marketing earned a silver award for the forward-thinking "Future of Health" summit.

C&F's gold award-winning social media travel insurance campaign leveraged a dynamic, multi-channel marketing strategy, including through LinkedIn and Instagram, which successfully engaged travel tour operators. The campaign's creative storytelling and direct outreach resonated with both partners and customers, significantly elevating C&F's brand presence in the competitive travel insurance market and ultimately positioning C&F as the go-to travel insurance partner for tour operators.

The silver showcase award recognized the events marketing collaboration on C&F's "Future of Health" summit, which highlighted the company's leadership in addressing emerging trends and challenges in the health insurance landscape and driving new partnership opportunities in the sector. The summit brought together internal and external experts to share insights on emerging healthcare and stop-loss trends. The summit sparked new business opportunities and partnerships, further solidifying C&F's leadership in the health insurance landscape.

"Winning both gold and silver IMCA Showcase Awards this year is another tremendous honor for our team," said Hallie Harenski, Senior Vice President of Marketing and Corporate Communications for Crum & Forster. "These awards are a testament to our team's creativity, collaboration and relentless pursuit of excellence – always seeking new ways to move the needle for our business and our brand. We are proud to be recognized among the best in the industry, and grateful for the opportunity to share our work with our peers. We congratulate all the winners!"

For 65 years, the IMCA Showcase Awards have celebrated the most innovative and effective achievements in insurance marketing and communications. The competition is open to IMCA members and non-members, with entries evaluated by a panel of industry experts.

About Crum & Forster
Crum & Forster (www.cfins.com) is a leading national property, casualty, and accident & health insurer, providing specialty insurance products through its admitted and surplus lines insurance companies.

Founded in 1822, C&F is one of the oldest U.S. insurance companies, and today conducts business through a network of independent agents, brokers and wholesalers. C&F had $5.7 billion in gross written premium in 2024 and is rated "A" Excellent by AM Best (2024).

To learn more, follow us on LinkedInX and Instagram.

The C&F logo, C&F and Crum & Forster are registered trademarks of United States Fire Insurance Company.

Media Contact
Amy Whilldin
AVP, Public Relations & Communications
mediainquiries@cfins.com

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SOURCE Crum & Forster